Inaugural competition

    Ad Creative Competition

    Enter a creative for free. Every approved entry goes live on the AdGrove network with 500 impressions included, then the community scores it. The best ad of the year wins 1,000,000 impressions.

    Entries open soon

    The inaugural Ad Creative Competition is being finalised. Create your account now and you will be ready the moment entries open.

    How it works

    1

    Create your entry, free

    Upload your creative through the normal campaign wizard. There is no budget step and nothing to pay. You can enter up to 10 creatives.

    2

    We review it, then it goes live

    Once approved, your entry receives 500 impressions and starts running on real publisher sites straight away. It also appears in the public Ad Gallery.

    3

    The community scores it

    Viewers score entries on creativity, production quality, storytelling, engagement and strategic impact. Scores stay hidden until prize day.

    4

    Winners are granted impressions

    Prize impressions are added directly to the winning campaigns, so the ad that won carries on running with real budget behind it.

    Prize impressions

    1,677,500 impressions are being given away across 50 places.

    PlaceImpressions
    1st1,000,000
    2nd250,000
    3rd100,000
    4th25,000
    5th15,000
    6th to 10th10,000 each
    11th to 25th7,500 each
    26th to 50th5,000 each

    Prize impressions are granted to the winning campaign, carry no cash value and are not transferable.

    How entries are scored

    Every entry is scored by the community across five categories. Each category is worth up to 5 points, so a complete score is 25 points. Categories left untouched are not counted, which keeps partial scores honest.

    • Creativity
    • Production quality
    • Storytelling
    • Engagement
    • Strategic impact

    Want more people to see it?

    Your entry runs with 500 impressions free. If you want the work in front of a far bigger audience while the judging runs, you can add impressions at standard rates at any time. Paid impressions amplify reach only: they carry no weight whatsoever in the scoring.

    500 impressions are included with every approved entry.

    Boost an entry

    Good to know

    Does entering cost anything?

    No. Entry is completely free, and your 500 impressions are included.

    How many entries can I submit?

    Up to 10 creatives per account.

    Do paid impressions improve my chances?

    No. Scoring is on the creative alone. Buying impressions increases reach, nothing else.

    When will I see the scores?

    Vote counts stay hidden from everyone until prize day, when the leaderboard is published at the top of the Ad Gallery.